RBS Core Courses
| Business Core | ||
|---|---|---|
| Course | Credits | Notes and Prerequisites |
| 33:010:275 Intro. to Managerial Accounting | 3 | pre-req: 33:010:272 |
| 33:011:300 Business Forum | 2 | |
| 33:136:370 Management Information Systems OR 33:010:458 Accounting Information Systems | 3 | 33:010:458 required if double majoring in Accounting, pre-req for 33:010:458 is 33:010:272 |
| 33:136:385 Statistical Methods in Business | 3 | |
| 33:136:386 Operations Management | 3 | |
| 33:140:320 Business Law I OR 33:522:334 Business Ethics | 3 | 33:140:320 required if double majoring in Accounting |
| 33:390:300 Financial Management OR 33:390:310 Financial Management for Finance Majors | 3 | 33:390:310 required if double majoring in Finance or declaring a Finance Concentration |
| 33:620:301 Intro to Management | 3 | |
| 33:620:302 Management Skills | 3 | |
| 33:620:492 Business Policy and Strategy | 3 | pre-reqs: 33:390:300 or 33:390:310, 33:620:301, 33:630:301; senior year only |
| 33:630:301 Intro. to Marketing | 3 | |
| 33:799:301 Intro. to Supply Chain Management | 3 | |
| Credit Total | 35 | |
Required Courses
| Required Marketing Courses | ||
|---|---|---|
| Course | Credits | Notes and Prerequisites |
| 33:630:385 Marketing Research | 3 | pre-reqs: 33:136:385 & 33:630:301 |
| 33:630:374 Consumer Behavior | 3 | pre-req: 33:630:301 |
| 33:630:452 Marketing Strategy and Decision Making | 3 | pre-req: 33:630:385; senior year only |
| Marketing elective | 3 | |
| Marketing elective | 3 | |
| Marketing elective | 3 | |
| Marketing elective | 3 | |
| Credit Total | 21 | |
Elective Courses
| Course | Credits | Notes and Prerequisites |
| 33:630:482 Advertising Strategy | 3 | pre-req: 33:630:363 |
| 33:630:498 Brand Management | 3 | pre-reqs: 33:630:301 or 29:630:301 |
| 33:630:370 Business-to-Business Marketing | 3 | pre-reqs: 33:630:301 or 29:630:301 |
| 33:630:497 Digital Marketing | 3 | pre-reqs: 33:630:301 or 29:630:301 |
| 33:630:487 Independent Study in Marketing | 3 | pre-reqs: 33:630:301 or 29:630:301 |
| 33:630:371 International Marketing | 3 | pre-reqs: 33:630:301 or 29:630:301 |
| 33:630:363 Introduction to Advertising | 3 | pre-reqs: 33:630:301 or 29:630:301 |
| 33:630:489 Special Topic: Marketing Analytics | 3 | pre-req: 33:630:385 |
| 33:630:428 Marketing and Society | 3 | pre-reqs: 33:630:301 or 29:630:301 |
| 33:630:499 Marketing Consulting for Small Business | 3 | pre-reqs: 33:630:301 or 29:630:301 |
| 33:630:369 New Product Planning | 3 | pre-reqs: 33:630:301 or 29:630:301 |
| 33:630:368 Retail Marketing | 3 | pre-reqs: 33:630:301 or 29:630:301 |
| 33:630:401 Sales Management | 3 | pre-reqs: 33:630:301 or 29:630:301 |
| 33:630:372 Services Marketing | 3 | pre-reqs: 33:630:301 or 29:630:301 |
| 33:630:488 Special Topic: A. I. in Marketing | 3 | pre-reqs: 33:630:301 or 29:630:301 |
| 33:630:480 Special Topic: Social Media & Mobile Marketing | 3 | pre-reqs: 33:630:301 or 33:136:385 |
| 33:630:485 Special Topics: Intro to Professional Selling | 3 | pre-reqs: 33:630:301 or 29:630:301 |
Marketing Major Special Notes
- There are two introductory Finance courses that can fulfill a business core requirement. If you intend to double major in Finance or declare a Finance concentration you will need to take Financial Management for Finance Majors (33:390:310). You can take Financial Management (33:390:300) if you have no intention of majoring in Finance or declaring a Finance Concentration. Credit will not be given for both courses if you take both due to switching to a Finance major or declaring a Finance concentration at a later date.
- If you major in Accounting as your first, second or third major, you are required to take 33:010:458 Accounting Information System and 33:140:320 Business Law I. You will not earn credit for taking 33:136:370 Management Information System. You can earn credit towards graduation if you take 33:522:334 Business Ethics but it will not fulfill a major requirement.
- Students with more than one Business School major may only double count one RBS course between those majors.