External versus internal audiences
The RBS Website is the main website for the school. It was designed to communicate to prospective students, media, alumni, recruiters, industry, and other external constituents. All information on the RBS Website is written first and foremost for those audiences.
A separate website, called myRBS (this website), was designed for current students, faculty, and staff (i.e., internal constituents). All information on myRBS is written first and foremost for these audiences.
Website management
The Office of Communications & Marketing oversees all business school websites, including web content, design, technology, and governance.
To maintain adherence to Rutgers branding, RBS digital marketing strategies, and legal requirements for web accessibility, all website changes are managed by the Office of Communications & Marketing. The only exception to this policy is microsites for research centers and select internal departments.
What departments are responsible for
While the Office of Communications & Marketing has access to change any RBS website, departments throughout RBS are still responsible for the accuracy of information presented online for their department.
For example, faculty and staff from the Supply Chain Management academic department are responsible for the information presented on the Supply Chain Management webpage.
Likewise, Undergraduate New Brunswick staff are responsible for the information presented on the Undergraduate New Brunswick webpages.