**Please note that you cannot double count or overlap ANY courses between RBS majors and RBS certificates. All certificate courses must be on top of any courses required for a given RBS major. DEGREE NAVIGATOR WILL NOT REMOVE THE "DOUBLE-COUNTING" COURSES, SO STUDENTS WILL NEED TO MONITOR THIS ON THEIR OWN.***
The Entrepreneurship Concentration course sequence is structured such that students acquire basic business knowledge and skills before taking more advanced courses.
Introduction to Entrepreneurship (33:382:302) offers students a framework for understanding the entrepreneurial process, and exposes students to challenges, problems, and issues faced by entrepreneurs who start new businesses.
Managing Growing Ventures (33:382:303) then offers an overview of running a small business, including discussions of leadership, strategy, marketing, finance, operations, human resources, supplier management, facilities, banking, legal, and regulatory considerations. This range of business aspects, and the range of entrepreneurship courses offered, are directly applicable to starting a small business or joining a large corporation. Many companies are explicitly setting expectations for, and placing value on, employees with entrepreneurial skills.
Within the Entrepreneurship Concentration, students receive a combination of theoretical and practical exposure to entrepreneurship. Case study is the principal teaching method, supplemented by lectures, project work, and guest speakers.
Learning Goals
- Identify and evaluate business opportunities
- Develop a business concept
- Assess and obtain required resources
- Manage the growth of new ventures
- Effectively manage a small business
- Avoid common entrepreneurial mistakes
Advantages
A Concentration in Entrepreneurship prepares students to start a business or bring entrepreneurial skills to an established business. Virtually any position can utilize the learning goals.
Be informed that students may not double minor in Business Administration and Entrepreneurship.
Examples of Entrepreneurial Ventures
Public Relation Firm, Graphic Designs/Multimedia Company, Franchisee, Doctor, Lawyer, Consultant (Marketing, Educational, Medical, Sales, etc.), Real Estate Developer, Event Planner.
The Concentration's Structure
RBS students pursuing the Entrepreneurship (ENT) concentration will take 3 courses (9 credits). The courses include two Entrepreneurship Core Requirements (6 credits), and one Entrepreneurship elective (3 credits). This plan acknowledges that the 3 core business classes required for the ENT minor in New Brunswick (the Preliminary Core Requirements) are already part of the RBS core requirements leaving RBS-students with 9 unique credits to accrue in ENT. Additionally, any student doing a management major who wishes to do the ENT concentration may do so with the understanding that he/she may not double count his/her elective credits.
Entrepreneurship Core Requirements (6 credits)
| Course # | Title | Cr |
|---|---|---|
| 33:382:302 | Introduction to Entrepreneurship | 3 |
| 33:382:303 | Managing Growing Ventures | 3 |
Electives (3 credits)
| Course # | Title | Cr |
|---|---|---|
| 33:382:340 | Creativity, Innovation, & Entrepreneurship | 3 |
| 33:382:496 | Entrepreneurship Practicum | 3 |
| 33:620:475 | International Entrepreneurship | 3 |
| 33:382:355 | Managing Technological Innovation | 3 |
| 33:382:352 | Multicultural Market | 3 |
| 33:382:486 | Music Industry | 3 |
| 33:630:369 | New Product Planning | 3 |
| 33:382:310 | Social Entrepreneurship | 3 |
| 33:382:360 | Technology Ventures | 3 |
| 33:382:342 | Urban Entrepreneurship & Economic Development | 3 |
For more information, please contact Alfred E. Blake IV, Assistant Director of Undergraduate Entrepreneurship Programs.
*You may not declare a Entrepreneurship concentration if you have a Leadership and Management major.